Portal de Blanca
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Analyze existing tools on the market to promote a product or destination, is the objective of the course of the International University of the Sea "Destinations: emergence, consolidation and retraining. Opportunities and Challenges", to be held in the town of Blanca between 20 and 24 September.
The course will address issues related to the management, planning and management of emerging destinations, as well as maintenance procedures and retrain them.
The activity is directed by José Luis Armand Hernandez, deputy director of the School of Tourism in Murcia, and will involve, among others, the Minister of Culture and Tourism of the Autonomous Region of Murcia, Pedro Alberto Cruz Sanchez, will be asked to deliver the keynote address.
Entries may be made until 19 September, and students who enroll in it shall be entitled to three free credits.
Source: UMU
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